Chroma Color Launches ChromaFresh: A Scented Color Concentrate Line to Improve User Experience

ChromaFresh incorporating scent additives

Chroma Color Corporation is excited to announce the launch of its innovative ChromaFresh product line, designed to bring a new dimension to color concentrates by incorporating scent additives. ChromaFresh color concentrate additives are developed to enhance the sensory appeal of a wide range of products, making them ideal for applications in packaging, toys, household goods, and personal care items. By adding a unique fragrance to these everyday items, ChromaFresh not only improves the user experience but also helps differentiate products in a competitive marketplace.

In addition to its consumer-focused benefits, ChromaFresh is also an ideal solution for more specialized industries, including automotive, healthcare, and pet products. Scented plastic products made with ChromaFresh additives can be used to neutralize unpleasant odors, promoting a sense of cleanliness and freshness in products that consumers interact with daily. This makes it a versatile addition to products that require both functional performance and enhanced appeal.

One of the most significant advantages of ChromaFresh is its ability to mask unwanted odors from recycled materials, such as post-consumer recycled (PCR) PET and HDPE, commonly used in consumer products. As sustainability becomes a top priority in manufacturing, many companies are turning to recycled materials to reduce their environmental impact. ChromaFresh helps to maintain the integrity of these eco-friendly materials by neutralizing any lingering odors, ensuring that the end product not only looks great but also smells fresh.

“At Chroma Color, we are always looking for ways to innovate and provide our customers with solutions that not only meet their technical needs but also elevate their products’ market appeal,” said James Walsh, VP of Technology at Chroma Color Corporation. “The ChromaFresh product line represents a perfect blend of aesthetics and functionality, allowing manufacturers to create products that stand out on the shelf and in the hands of consumers.”

With the introduction of ChromaFresh, Chroma Color continues to lead the way in developing advanced color and additive solutions that respond to industry trends and customer demands. This line is just one example of how Chroma Color is committed to pushing the boundaries of what is possible in the world of color concentrates and additive technologies.

For more information about the ChromaFresh product line Download our product flyer: https://chromacolors.com/wp-content/uploads/2024/10/ChromaFresh-2024.pdf  or contact us:

New ChromaBioColor Masterbatch from Chroma Color for “Difficult to Recycle” Parts

ChromaBioColor Masterbatch

 

Companies in the plastic’s industry continues to look for color concentrate solutions to meet sustainability goals. To support these customers Chroma Color’s technical team continues to develop additional options. Recently, a customer was looking for a partner to come up with a color masterbatch using a PHA (polyhydroxyalkanoates) biobased polyester that would comply to *ASTM D-6400/*DIN EN13432 Bio-Composting standards.

The Chroma Color Technology team developed three new colors for our customer using a specifically designed carrier resin for a masterbatch:

41OR0001SC41CO-F Orange 50/1

41RD0001SC41CO-F Red 50/1

41WH000141CO-F White 50/1

*ASTM D6400 outlines the standard requirements for the biodegradation of solid materials through composting, specifically tailored for labeling plastics intended for aerobic composting in municipal or industrial settings.

*DIN EN 13432 specifies the requirements and procedures for determining the compostability and aerobic treatability of packaging (and its materials).

About PHA’s: are a family of biobased and biodegradable polyesters made by bacterial fermentation. PHACT biopolymers were chosen for this project are plant-based and feature a sustainable manufacturing process. Alone or when blended with other polymers, they dramatically improve environmental characteristics while enhancing physical properties in a broad range of consumer applications. This material is considered to be thermally stable in the normal and customary processing range of 185- 200 Cº. Extended polymer and concentrate residence time in the process equipment may require that process temperature profiles be reviewed and/or adjusted to insure a proper and suitable product.

Click here to download the brochure : https://chromacolors.com/wp-content/uploads/2024/05/Chroma-PHA-Color-Masterbatch-Final-LR.pd

Chroma Color:

Chroma Color Corporation is a leading specialty color and additive concentrate supplier serving diverse markets, including wire and cable, packaging, healthcare, pharmaceutical, consumer products, and others.

With the recent acquisition of Epolin, Chroma Color is now the recognized leader in the near-infra-red (NIR) absorptive dye industry, producing proprietary blends to suit the eye protection and light management sectors.

Chroma Color’s growth strategy includes robust organic and inorganic growth through nine acquisitions over three years. Chroma’s extensive technical leadership and manufacturing expertise, coupled with its game-changing colorant, has delighted customers for over 50 years.