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Chroma Color Corporation Appoints Joe Herres as Vice President, Sales & Marketing

Chroma Color Joe Herres VP Sales & Marketing

McHenry, IL: Chroma Color Corporation, leading formulator and supplier of specialty color and additive concentrates and IR absorbing and modifying dyes, has appointed Joe Herres as Vice President of Sales & Marketing.

Chroma Color Corporation President & CEO Shruti Singhal stated, “creating a compelling commercial strategy built on the voice of the customer is critical in today’s complex global business climate and we are pleased to have Joe join our leadership team bringing key strengths grounded in that mindset. Joe’s deep experience in the plastics industry, his diverse background in polymers and manufacturing processes, and his strong focus on customer needs drive the success of the organizations he leads and the customers he serves.”

Joe most recently was the Vice President of Sales and Marketing for Spartech, LLC where he held leadership roles in the commercial organization for the past 20 years under different ownerships including several private equity owners. Joe’s strong track record of providing commercial vision, leadership and execution led to significant growth and market expansion in their evolution as he achieved exemplary business results through five different integrations resulting from acquisitions and ownership changes. We look forward to Joe being a member of the leadership team and continuing his successful track record with Chroma. Joe attended Washburn University’s Business Administration and Management program.

About Chroma Color Corporation

Chroma Color Corporation is a leading specialty color and additive concentrate supplier that serves a diverse range of markets, including packaging, healthcare, pharmaceutical, wire, cable, consumer products, and others.

Chroma Color’s strategy includes robust organic growth as well as inorganic growth, that includes nine acquisitions over the past three years. Chroma’s extensive technical leadership and manufacturing expertise, coupled with its game-changing colorant and light management technologies, have delighted customers for over 50 years. Chroma Color Corporation is an
Arsenal Capital Partners portfolio company. 

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