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Chroma Color Corporation Earns APR Design® for Recyclability Recognition for ChromaNIR Technology

 Chroma Color's ChromaNIR approved by APR

Chroma Color Corporation is pleased to announce it has been formally recognized by the Association of Plastic Recyclers (APR) for meeting the highest criteria for recyclability according to the APR Design® Guide for Plastics Recyclability for ChromaNIR.

About APR Design® Recognition:

APR Design® for Recyclability Recognition stands as a third-party endorsement of the compatibility of a package or packaging component with the North American recycling system. This recognition validates that the product has met the most stringent criteria for recyclability outlined in the APR Design® Guide. All components and complete packaging systems are eligible for APR Recognition.

Steve Alexander, the President & CEO of APR, applauded Chroma Color Corporation’s commitment to enhancing the recyclability of its customers packaging, saying, “APR congratulates Chroma Color Corporation for taking action to improve the recyclability of packaging and taking the steps to receive APR Design® Recognition. Recyclable packaging means less waste, more efficient use of limited natural resources, and more high-quality post-consumer resin (PCR) for new products.”

James Walsh, VP of Technology at Chroma Color Corporation, shared his enthusiasm, “Our breakthrough ChromaNIR black technology is a game-changer for PE and HDPE recycling because this formula addresses the challenge of recycling black or dark colors in packaging.”

ChromaNIR’s Innovative Solution: ChromaNIR is a specialized formulation that addresses the crucial need for alternatives to Carbon Black, providing a sustainable solution for recycling black or dark colors in packaging. Chroma Color’s NIR Sortable Black Technology is built on the foundation of IR reflecting/transparent components, using a unique blend of specialty dyes and organic pigments.

Chroma Color Corporation invites you to learn more about the environmentally responsible ChromaNIR technology by contacting us at Chroma Color Corporation Contact Page:

About APR:

The Association of Plastic Recyclers (APR) is a US-based international non-profit and the only North American organization focused exclusively on improving recycling for plastics. APR’s resources help companies design packaging that can be recycled, support innovations that overcome existing recycling challenges,and encourage stable and reliable markets for post-consumer recycled content. Visit for more information.

About Chroma Color:

Chroma Color Corporation is a leading supplier of specialty color and additive concentrates, catering to various industries, including packaging, wire and cable, healthcare, pharmaceuticals, and consumer products, among others. With the recent acquisition of Epolin, Chroma Color is now the foremost authority in the near-infrared (NIR) absorptive dye industry, creating exclusive blends tailored to meet the needs of eye protection and light management sectors.

Chroma Color’s growth strategy includes both organic and inorganic expansion, marked by nine acquisitions in just three years. With over five decades of technical leadership and manufacturing expertise, along with revolutionary colorant solutions, Chroma Color Corporation continues to delight customers.

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